👋Hello and welcome 👋
Fab Lab Barcelona at IAAC is dedicated to design, research and innovation for citizen-driven, productive cities. We use a range of digital fabrication, tech and communication tools to up-skill people with the powers to design and make impact in their own city. This guide has been compiled by Big Font (the communications and outreach team at Fab Lab Barcelona.) It is based on our experiences working in design, dissemination, communication and outreach for education, research and innovation projects.
You may be here as a collaborator, student or interested by-stander. You are welcome to give feedback, suggestions and add your own knowledge. This is intended as a basic, helpful guide for projects that engage communities, stakeholders and audiences in projects for purpose. It is under constant development.
Use this handbook to develop your own skills in communication and outreach or those of your collaborators and stakeholders. It can help you to:
Define your brand
Create and curate a narrative
Define, reach and engage an audience
Know more about possible communication channels and actions
Make your content accessible
Monitor and evaluate your actions
Comment here in the book by signing into Gitbook. Or tweet @fablabbcn
If you're communicating a project that has received funds from the European Commission, you must adhere to the specific guidelines below.
See here (page 26) : https://eacea.ec.europa.eu/sites/eacea-site/files/1._guidelines_en_1.pdf
Aims to raise the project profile and bring awareness to the problem and solution posed by the project. It aims to position the project in public context as an expert approach and increase the potential for stakeholder engagement.
This guide explores communication processes and tools for stakeholder engagement and retention. It isn't a guide for Stakeholder identification or mapping.
Aims to provide project results, findings and outputs to interested target groups and stakeholders through knowledge sharing mechanisms and appropriate forms of communication.
Focuses on developing, making accessible and useful the project outputs that can be taken-up by stakeholders and target groups and sustain the impact of the project beyond the project funding.