How to: Use Make Works' Stories
Make Works Stories is the place where we chose to share research, experiences and inspiration with our community.
From Google Analytics and our knowledge we know Stories not only inform Make Works' users, they are also the primary entry point for traffic to Make Works. This is due to the opportunity of Stories’ content aiding SEO. Now this doesn’t mean that Stories should be written purely for SEO, however it is something to be considered to enable web users who are looking to access local manufacturing to find your Make Works region and its factory listings.
See ‘How to: Optimise your content (SEO)’ below.
Stories categories are:
Article
Made Works
Introducing Make Works
How to Guides
Inspiration
Bookshelf
Examples of possible Stories to inspire you to write some for your region are:
Interview with a factory owner
Insight into a factory’s process, machinery, specialist skill / capabilities
Top 5 – who doesn’t love a top 5, e.g. suppliers, factories who work with a material
Review of your recent activity, e.g. projects, research, engagement with your community
Case study of where Make Works has made a difference, e.g. enabled a maker to realise a project, introduced a skill / process / piece of equipment in a factory to a new user / creative
Engagement with national / regional / local opportunities – e.g. Wool Week, Maker Month, Maker Faire, etc.
Insight into what you have been reading – e.g. books, reports, blog posts, perhaps more than one on a topic
Demystifying jargon – explaining e.g. processes, materials, techniques to enable users to access information and be inspired to use it
Stories should be sent to Make Works coordination before posting. Please send edited and proof ready copy, with high res format images to make.works@fablabbcn.org. The Make Works Coordination Team will edit Stories for style. After that the Story can be either posted directly by you or the Coordination Team.
FAQ
Why should we submit content for Stories? Stories are not only informational but they are an important gateway to the website and in fact are the main entry point for all traffic on the Make Works website. They are also a great way to profile (and say thanks to) the amazing people and companies you work and engage with, whether factories, individual creatives, funders or partners!
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