> For the complete documentation index, see [llms.txt](https://books.fablabbcn.org/communication-handbook/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://books.fablabbcn.org/communication-handbook/master.md).

# COMMUNICATION HANDBOOK

## **TABLE OF CONTENTS**

[**INTRODUCTION**](/communication-handbook/introduction.md)

#### WHAT: YOUR BRAND

#### [What's a Brand](/communication-handbook/whats-a-brand.md)

#### [Brand Elements](/communication-handbook/brand-elements.md)

#### [Visual Brand Identity](/communication-handbook/visual-brand-identity.md)

#### [Brand Narrative](/communication-handbook/narrative.md)  [Brand Development Tools](/communication-handbook/curate-and-create-a-narrative.md)

####

#### WHO: YOUR AUDIENCE

#### [Define your audience](https://app.gitbook.com/@paulast/s/communications-survival-guide/~/drafts/-M7hElIZ0lmSxdKK5Kib/who-your-audience/define-your-audience)

#### [Reach and engage your audience](https://app.gitbook.com/@paulast/s/communications-survival-guide/~/drafts/-M7hElIZ0lmSxdKK5Kib/reach-and-engage-your-audience)

#### HOW: MEANS OF COMMUNICATIONS

#### [Channels and actions](https://app.gitbook.com/@paulast/s/communications-survival-guide/~/drafts/-M7hElIZ0lmSxdKK5Kib/how-channels-and-actions/channels-and-actions)

#### [Make your content accessible ](https://app.gitbook.com/@paulast/s/communications-survival-guide/~/drafts/-M7hElIZ0lmSxdKK5Kib/reach-and-engage-your-audience)

###

###

###

###