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Communication Handbook
  • COMMUNICATION HANDBOOK
  • Introduction
    • Terminology
    • European Projects
  • WHAT: YOUR BRAND
  • WHAT'S A BRAND?
  • BRAND ELEMENTS
  • BRAND NARRATIVE
  • BRAND DEVELOPMENT TOOLS
    • 🧰Mission and Vision Distillation
    • 🧰Newspaper Visualisation Tool
  • VISUAL BRAND IDENTITY
    • 🧰Design tools
  • WHO: YOUR AUDIENCE
    • DEFINE YOUR AUDIENCE
      • 🧰Define your Audience
    • STAKEHOLDER COMMUNICATIONS
  • HOW: MEDIUM OF COMMUNICATIONS
    • CHANNELS AND ACTIONS
    • YOUR COMMUNICATION STRATEGY
    • REACH AND ENGAGE TOOLS
      • 🧰Audience engagement tool
      • 🧰The Communication Model Canvas
  • WHERE: BEYOND STAKEHOLDERS
    • MAKE YOUR CONTENT ACCESSIBLE
      • Identify Media Actors
      • Press Release
      • Blog Post
      • Events
      • Video
      • Pictures
      • Social Media
      • Forums
      • Inclusivity
  • Monitoring and Evaluating
    • SOCIAL MEDIA STATISTICS
      • Facebook
      • Twitter
      • LinkedIn
      • Instagram
      • Google Analytics
      • Eventbrite
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  1. WHERE: BEYOND STAKEHOLDERS

MAKE YOUR CONTENT ACCESSIBLE

Engaging stakeholders is only one aspect of the communication process.

PreviousThe Communication Model CanvasNextIdentify Media Actors

Last updated 4 years ago

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We also want to communicate our activities to a wide audience beyond the project to bring attention to the awesome work being done. Often the intention here is to promote a specific discourse or idea, particularly when we approach media.

Tips to write and share a press release
Tips to write a blog post
Tips to events promotion
Tips to make videos to share on social media